PREPARATION GUIDELINES FOR
ELECTRONIC
REPRODUCTION
CREF: COMPUTER READY ELECTRONIC FILES
When using our web page, the use of the EPS
template files posted is highly recommended to lay out your graphics
to our standard dies in the correct manner.
APPLICATIONS: Supported programs
include: InDesign CS3, Illustrator CS3, PhotoShop
CS3, Quark Xpress 6.5, PageMaker (5 through 6.5),
Freehand 8
IMAGES: Color images should be in CYMK color space
at a resolution of 350 dpi when placed at 100%. Other color spaces (RGB
indexed) can be supplied but additional charges apply to convert to CYMK
and resulting color may need corrections, especially if color match is
critical. Contone image file formats should be TIFF or EPS.
NEVER imbed
images when laying out your design. Always link them. This allows us to
convert/correct/alter them if necessary.
FONTS: Include ALL fonts (screen AND printer
versions for Postscript Type 1) used in your document, including fonts
used in placed EPS files. Type 1 Postscript fonts are preferred. TruType
can be used if necessary.
PLATFORM MAC: We prefer MAC platform but PC files can be
accepted.
COMPRESSION: Jobs submitted via the Internet should be
compressed into one file using Stuffit or Zip formats.
COLORS: Make sure your document(s) do not contain
colors that are not actually printing. If your printed piece is supposed
to be two spot colors, only two colors should appear in the color list.
For four-color process only work, convert all colors to four-color tints.
Any spot varnishes should be indicated with a specially created /named
spot color.
TRAPPING: Please DO NOT attempt to trap your files.
HARDCOPY/SOFTPROOF: Please provide hardcopy
printout OR a PDF file as a softproof with your job if possible. Hardcopy
can be reduced to fit your printer. This insures we are correctly intrepreting
your design before proceeding to contract proofs.
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